CASE STUDY »
Don’t tread water: GHOTEL hotel & living are committed to digital progress, for the benefit of both their guests and their employees. It is not by chance that the use of future-oriented new technologies is an essential part of the growth strategy of the group, which has been expanding strongly for years.
The Group’s portfolio includes GHOTEL hotel & living, nestor Hotels, Holiday Inn and Holiday Inn Express Hotels, as well as Accor with the brands ibis, ibis budget, ibis Styles and Novotel.
protel Partner: protel Dortmund
protel Core Product: protel MPE
“In the course of my professional life, I got to know almost all of the well-known hotel software systems out there. When directly comparing them, protel is definitely my absolute favorite!”
Currently the biggest challenge for the dynamic company: channeling the continued growth and the resulting changes involved in a future-proof course of business. In addition to having a stable and reliable carrier-PMS, a key point for GHOTEL is to have total flexibility with connecting to third-party systems. Ultimately, all processes are to be put to the test and optimized in the course of the transition. GHOTEL also expects this to be done in a way that not only takes the employees on board, but also saves them complicated training.
The deployment of the server-based multi-hotel solution protel MPE in combination with the integration platform protel.I/O gives GHOTEL the necessary freedom of movement needed to direct its business strategy. New adjustments requiring the connection of an additional third-party supplier can be initiated with the push of a button. Timm Backhaus, General Manager at GHOTEL hotel & living Bochum: “protel offers us a solution that does not inhibit us, but instead grows with us. The switchover of the systems was well timed – protel is simply a really good partner!”
For GHOTEL, one of the biggest advantages in daily business is the optimized processing of reservations due to automated payment processes, or by using additional tools such as Upsellguru and Hotelbird to enhance the offered services. The GHOTEL hotel & living, Bochum, opened 2019, is the first hotel of the group to use the Enterprise Hub protel.I/O to consolidate the extensive data flow within the group, consequently utilizing it for all of its integrations. Benefits of these seamless integrations: efficient processes, and increased revenue.
“In the course of my professional life, I got to know almost all of the well-known hotel software systems out there. When directly comparing them, protel is definitely my absolute favorite! protel’s extensive and in-depth integrations offer us the greatest benefits: protel is our solid foundation to which we can dock whatever we need.”
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